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Santo Domingo.-  Hershey's, North America’s biggest quality chocolate producer and global  industry leader, launched its promotion: "40 days of Hershey's Happiness" from July 9 to August 17.

Hershey's, marketed and distributed by MercaSID in Dominican Republic, rewards the loyalty of its consumers, with daily raffles during 40 days for fabulous prizes such as iPads, WII consoles, Ebooks, Electric Guitars, IPODS, Netbooks, Motorcycles, Scooters, TV sets, Digital cameras, among many others.

As the grand prize will be raffled a trip to Los Angeles, California for two people for five days and four nights with all expenses paid.

This is the promotion’s second edition and the second time in which the Dominican Republic participates, with record figures it its first year.

"Currently our goal is to exceed the number of participants through a strategy focused on achieving the objectives and optimization of the actions implemented. We’re wageromg on the development of our social networks with our fanpage on Facebook, where we’ll be announcing the winners, among other activities that allow us to reach many more consumers," said MercaSID brand manager Paola Bonetti.

Hershey's inviting everyone to participate in the promotion which is easy to register through the website specially created for this activity: www.40díashersheys.com.

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