Santo Domingo. - Google begins to hint at a heightened interest in Latin America where it has already appointed a delegate in Peru and its director for new markets visited Dominican Republic last week to analyze the possibilities of having another delegate for Central America and the Caribbean.

Daniel Gertsacov, interviewed by listin.com.do, detailed the country’s Internet projections and the advantages of advertising on the Web.

He said his visit to the country aims to make Google more open to markets with the potential to develop the Internet. “We came to get to know the market, to understand the piece of the publicity pie that’s in the Internet, aware that it’s 15% in the United States and 22% in Europe.”

Gertsacov said Google is also aware that the sales using “search” are 8% in the Dominican market, whereas in Argentina are as high as 50%.

The executive of the world’s leading search engine also stressed the importance of having presence on the Internet, but regretted that even large entitles fail to provide the information Web surfers seek. “People today have more information at hand. The telecoms are generating a great demand for information, the large organizations however aren’t supplying that demand reflected in the searches.”