Santo Domingo.– Sony Ericsson and Warner Music International
announced an agreement enabling new music and mobile content from Madonna's
smash hit new album Hard Candy to be sold with selected Sony Ericsson mobile
devices in twenty seven countries, including the Dominican Republic.
High profile marketing campaigns in each country will
promote the availability of the phones and Madonna's eleventh studio album for
Warner Bros. Records. Hard Candy has debuted at number one in thirty seven
countries, with 4 Minutes, the first single from the album, also hitting the
top spot across the world.
From this month, a range of Sony Ericsson phones pre-loaded
with Hard Candy will be sold in Argentina, Brazil, Chile, Colombia, Costa Rica,
Dominican Republic, Ecuador, El Salvador, Guatemala, Honduras, Jamaica, Mexico,
Nicaragua, Paraguay, Peru, Puerto Rico, Uruguay and Venezuela.
The phones will retail in two packages, one with five tracks
from the album, the other with the full album and both with extra content such
as wallpapers and ringtones.
In a staggered roll-out that began in May, a
download voucher for Hard Candy and an array of additional content including an
exclusive 4 Minutes remix is being 'bundled' with purchases of the Sony
Ericsson W890 Walkman phone in Denmark, Estonia, Finland, Latvia, Lithuania,
Norway and Sweden.
