Close Gallery
Zoom Picture

Santo Domingo.– Presidente’s new advertising campaign conveys to tourists the warmth of the Dominican people, the beauty of beaches that lure in visitors from faraway lands, the flavor of its unique gastronomy and the Caribbean nation’s special touch.

It is not surprising then that its ad campaigns always manage to awe and strive to communicate the intensity, colors and flavor encompassed within the concept of Dominican identity.

To talk about Cerveza Presidente is to talk about the beer culture of Dominicans, who have long considered the beverage as their quintessential national product. Its seven decades of dominance in the Dominican market, where it has become firmly established thanks to its quality, freshness and the way it reflects the feelings and pride of the country that adores it, speak for itself.

Apart from winning over tourists that visit our island, Presidente’s success in foreign markets has lead to it placing the country in markets across the United States, the Caribbean and Europe. The indisputable Dominican ambassador is recognized in the US as one of the foreign brands with highest acceptance levels and has made the Dominican Republic one of the three largest Latin American exporters of beer into North American territory.

Share / Recommend this article: FacebookFacebook Digg thisDigg this del.icio.usdel.icio.us TechnoratiTechnorati YahooYahoo Facebook
COMMENTS
18 comment(s)
Written by: lovingit, 7 Jun 2009 2:14 AM
From: United States, Delaware
Look at that, Presidente on top of Heineken coasters.
Written by: FredCDobbs This user is banned, 7 Jun 2009 7:38 AM
From: Dominican Republic, Parque Colon statue of Anacaona
Heineken used to own 10 points in presidente and probably will again
Written by: chillaxin201 This user is banned, 7 Jun 2009 11:31 AM
From: Dominican Republic, Boycott Dominican Tourism
Some one told me that Presidente was sold for the state to a Mexican company.
is that true?
Written by: chillaxin201 This user is banned, 7 Jun 2009 11:37 AM
From: Dominican Republic, Boycott Dominican Tourism
http://dr1.com/articles/presidente.shtml


Up until the end of the 19th century, and the beginning of the 20th century, the only beers found in the Dominican Republic were from either Europe or North America. So in 1929 an American entrepreneur by the name of Charles H. Wazner saw an opening in the Dominican beer market, which he decided to take advantage of. With an initial investment of US$350,000, Wazner and his investment partners founded Cerveceria Nacional Dominicana.
Written by: miloskorac This user is banned, 7 Jun 2009 6:26 PM
From: Dominican Republic, Santo Domingo and Punta Cana
Y Brahma? Sale tantas burbujas de CO2 que parece como soda Enriquillo...
Written by: FredCDobbs This user is banned, 7 Jun 2009 6:51 PM
From: Dominican Republic, Parque Colon statue of Anacaona
Brahma and Bud and Stella the same company will eventually kick Presidentes @ss it is inevitable mark my words within 36 months Cerveceria will be looking for strategic alliances probably MILLER South African Breweries
Written by: Dominicanaso, 7 Jun 2009 10:29 PM
From: Dominican Republic
Yeah right... you might be right... but i will prefer my presidentes anyways.

i think we all want higher competence for presidente's company so we can get our green beers in a lower price.

Go Brahma ---go Bud

by the way i miss them a lot i don't have them here.
Written by: chillaxin201 This user is banned, 7 Jun 2009 11:10 PM
From: Dominican Republic, Boycott Dominican Tourism
The only reason i see people drink bud or almost any American beer is because its dirt cheap.
Written by: miloskorac This user is banned, 7 Jun 2009 11:10 PM
From: Dominican Republic, Santo Domingo and Punta Cana
Its all about proper fermentation of beer.
Bohemia (brown bottles better), and Presidente use normal process of fermentation, not artificially adding CO2 in the solution.

That's why you have few bobbles coming up, in irregular standard, then in Brahma, as it is obviously artificial process.
Written by: antonioj, 7 Jun 2009 11:12 PM
From: Canada, Ottawa.. Bring the Forum back
Hey can I get "presidente" in canada in particulary in the oakville area ??
Written by: FredCDobbs This user is banned, 8 Jun 2009 6:57 AM
From: Dominican Republic, Parque Colon statue of Anacaona
ask the LCBO or stick with Labatts and M0lson
Written by: Bailarin This user is banned, 8 Jun 2009 9:32 AM
From: Dominican Republic
Siempre Presidente ! Unless your in the states and they run out ..then you drink Yuengling ...
Written by: xwill7, 8 Jun 2009 9:53 AM
From: United States, El cuarto bate
I drink Becks in USA. Its the closest thing to Presidente. The Presidente imported to the US by miller is ok, but not the same as the ones on the island. Presidente will always be on top, when people think about DR they think Presidente not Brahma
Written by: miloskorac This user is banned, 8 Jun 2009 10:04 AM
From: Dominican Republic, Santo Domingo and Punta Cana
Online Presidente beer:
http://www.shoppersvineyard.com/p....=winebottle&utm_campaign=base

http://www.shopdr.com/store/Presi....-Light-12-oz.-6-Pack-p-16296.html

http://www.shopdr.com/store/produ....6307&cat=263&bestseller=Y

Written by: explorer, 10 Jun 2009 10:40 PM
From: Dominican Republic
I have no idea how you can drink Brahma. It's just horrible. Presidente and Bohemia is soooo much better.
Written by: FredCDobbs This user is banned, 11 Jun 2009 7:02 AM
From: Dominican Republic, Parque Colon statue of Anacaona
Becks is also owned by Brahma /Bud as well as Labbat Leffe Lowenbrau whitbreads Tennants and 200 other brands and partial ownership of others .....be afraid be very afraid
Written by: abc200, 16 Jun 2009 1:13 AM
From: United Kingdom, Dominican Republic
The good news is that German beers are becoming available. Had a Weissbier in excellent condition at Kasper restaurant. New beer garden being developed there as well.
S.
Written by: FredCDobbs This user is banned, 16 Jun 2009 6:22 AM
From: Dominican Republic, Parque Colon statue of Anacaona
who bought it for you
Post Your Comment | Not a member? Create your account | Lost your password?
Write your opinion here. Please keep your comment relevant to this article. Please note that any comments which contain offensive language or discriminatory expressions may be edited/removed.
You must log in to post a comment:
Username Password